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January 25, 2008

Blind Spot, Straight Ahead...

Picture_1 File this one under "A" for "accidentally, awe and amaze."

One of the benefits of what I do (at least in my own self deluded view) is that I spend so much time just stumbling upon random bits and pieces of knowledge that I never set out to look for. This is an old habit I started long before the internet when I would sit down in my dad's library and read the encyclopedia Yes, I was a lonely child...

But it taught me that there is much we don't know to ask until we trip over it, bump into it, or otherwise overcome our own inertia and find knowledge where we least expect it. Such was the case in a recent e-mail I got from my friend Stuart Silverstone at graphics.org, which referenced a site that provides a startling and amazingly well rendered animation on the topic of "Universcale,"  which was created by Nikon. I won't try to define the term for you, just click the link and look for yourself.

So why do I bring this up in a blog about innovation? Stumbling upon Stuart's e-mail reminded me of how often innovation is simply  a matter of perspective. How we look at a problem defines it and how we solve it. Solutions are almost always right in front of us, But if you look at anything the same way for too long you'll never get out of your own line of sight.

Think about it as you travel through Universcale.

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